Tag Archives: brand

How To Bullshit Your Brand!

Oh man, I love this brand bullshit blogpost from Bob Hoffmans’ The Ad Contrarian. This is so funny and it is not just bullshit but scientifically true and a hilarious follow up to my previous blog post of how to grow your brand & market share. Read some of the funny excerpts below: “Okay, just… Read More »

13 Useful Marketing Theories

Top Tech News has a list of 10 marketing theories that are useful for marketers and businesses. I have added 3 more to make it 13. 1. Value Innovation and The Value Curve Identify what customers value most and innovate change to provide this value. 2. Porter’s Five Forces of Competition Framework Understand industry competitiveness… Read More »